The Sharper Pixel is a B2B marketing strategy blog for sales and marketing teams looking to grow their business. Our main focus is to share helpful knowledge about lead generation tools that help keep your sales funnel consistently full.
There have never been so many incredible lead generation software tools available. Today’s sales and marketing teams have the benefit of leveraging machine learning to better understand their target customers and streamline their efforts.
A B2B Marketing Strategy Blog
With a longer buying cycle than the B2C space, B2B marketers must utilize tools such artificial intelligence tools to even the playing field. With so much noise in front of today’s business professional, modern lead generation tools and tactics offer a way to get heard by the right audience.
Technology is an essential part of every modern sales organization. No longer do companies simply build and monitor a database of prospect information. Sales prospecting tools can quickly identify buying behaviors in a meaningful way. In the end, a software tool is only as good as the number of deals it contributes to closing.
We’ll cover topics such as
- B2B lead generation
- Machine Learning in B2B Space
- Email Marketing and Automation Software
- Content Marketing Strategies
- Machine Learning for Lead Generation
- Website Visitor Identification Software
The B2B buying cycle is a long and thought out process. We focus on strategies that help you reach the decision maker to land qualified sales leads. We aim to keep you up to date with the latest lead generation software choices available – and which ones stand out.
We believe that the B2B landscape is changing, and that by adapting to the evolving digital tools at your fingertips, you can stay ahead of your competitors.