A B2B Marketing Strategy Blog
Many businesses are looking to use a third-party email list for B2B marketing, rather than their own in-house permission-based lists. On the surface, the idea almost sounds too good to be true. You purchase a large bulk list of industry-related contacts…
Email marketing has proven to be one of the best ways to effectively reach a B2B audience. The directness of email has the power to put your message in front of the right people, and get them to take action.…
Email is still one of the most effective ways to communicate and engage with your target audience in the B2B space. The following email marketing best practices for a B2B audience will help you achieve more this year. Today’s B2B…